NEW YORK, NY, February 6, 2012 – Studio One Networks, a leader in brand-aligned content creation and distribution, today announced the appointment of NBC Universal digital executive Devin C. Johnson to the role of Chief Operating Officer (COO). Within this new role, Johnson will be responsible for strategic and operational leadership for Studio One Networks’ partnerships with online publishers and brand marketers that want to reach enthusiast audience verticals. He will also oversee the management of the company’s finances, marketing, business development and technology.
“Studio One Networks has enjoyed rapid growth over the past couple of years, launching programs from clients such as Intel, Symantec, Nestlé and Procter & Gamble, while increasing our distribution network of online publishers by 20 percent – and this momentum needs to be cultivated,” Andrew Susman, CEO of Studio One Networks. “Devin’s expertise is well-aligned with our business operations, as well as our broader mission. Bringing him on board as COO is key in ensuring that we have the talent and resources to increase our capabilities and thought leadership as we take the company to new heights in 2012 and beyond.”
Johnson joins Studio One Networks from Digital Works@NBCU (formerly called NBC Digital Networks) where he served as General Manager, working with blue-chip advertisers such as Procter & Gamble and Hilton Hotels & Resorts to create sustainable “private label” digital platforms that serve passionate audiences.
Previously, Johnson led NBC Universal’s (NBCU) Digital Innovation team, where he was responsible for creating innovative and groundbreaking digital experiences for consumers and developing new business models in mobile, gaming and virtual worlds. Before joining NBC Universal, Johnson held roles at Tribune Interactive, PepsiCo (Quaker Foods), and Unilever.
A Chicago native, Johnson holds a bachelor’s degree in business from the University of Michigan and an MBA from Duke University’s Fuqua School of Business. He currently serves on the board of the Democracy Prep Charter School and The Harlem School of the Arts.